Beauty brand Asa, February 22: Aiming to expand is limitless distribution, newly launched beauty brand Asa is now launched over the multi-brand platform Nykaa. The brand has also added new products to its offerings in the long list of its already provided products.
The brand had previously announced the same on Facebook saying that Asa has joined the list of several international and Indian brands on the e-commerce beauty platform Nykaa. With the help of this launch, they will be introducing a wide range of new customer demographics across the country.
Asa is a beauty brand launched by Asha Jindal Khaitan as she aimed at reducing the waste in the beauty industry as well as in promoting natural ingredients making natural make-up products. The brand not only deals through Nykaa but also through its independently dedicated e-commerce platform that recently began providing free shipping across India.
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Other than the other beauty products, the brand has also introduced products; a finishing powder and a powder foundation. This information was given by the brand in a press release. The products come with refillable packaging aiming to cut on the future cost wastage over the new purchases. This new introduction is part of Asa’s Refillable Programme.
About- The new products:
Sharing about the natural nature of its products, Asa’s powder foundation is rich in vitamins and elements like argan oil, kokum butter, evening primrose oil among others. This foundation is available in 6 shades to suit each lady with various skin shades just right. Along with this, the finishing powder is made from green tea leaf extract and avocado oil.