{"id":5740,"date":"2021-05-12T16:31:05","date_gmt":"2021-05-12T11:01:05","guid":{"rendered":"https:\/\/indiacityblog.com\/?p=5740"},"modified":"2021-05-12T16:31:05","modified_gmt":"2021-05-12T11:01:05","slug":"ayush-kejriwal-joins-hands-with-label-varsha-to-launch-womenwear-collection-for-spring-summer-season","status":"publish","type":"post","link":"https:\/\/indiacityblog.com\/fashion\/ayush-kejriwal-joins-hands-with-label-varsha-to-launch-womenwear-collection-for-spring-summer-season-5740\/","title":{"rendered":"Ayush Kejriwal joins hands with Label Varsha to launch womenwear collection for spring\/summer season"},"content":{"rendered":"
May 12:<\/strong> Designer Ayush Kejriwal and womenswear brand Label Varsha have joined hands for another time to launch a collaborative traditional wear collection for the spring\/summer season. The new womenswear line launched by Label Varsha and Ayush Kejriwal features rich rues, floral motifs and flourishes of opulent embellishments.<\/p>\n This collection consists of Label Varsha’s signature usage of traditional Kalamkari block prints from South India along with antique zari woven odhni in tussar georgette.<\/p>\n The two brands had previously collaborated during last autumn for women’s ready-to-wear collection. “The new offering has launched on Label Varsha\u2019s e-commerce store with four ensembles priced from Rs 6,499 ($88.51).”<\/p>\n