{"id":5567,"date":"2021-04-13T14:37:23","date_gmt":"2021-04-13T09:07:23","guid":{"rendered":"https:\/\/indiacityblog.com\/?p=5567"},"modified":"2021-04-13T14:37:23","modified_gmt":"2021-04-13T09:07:23","slug":"bella-casa-aims-to-expand-manufacturing-facility-this-year-with-a-new-production-plant","status":"publish","type":"post","link":"https:\/\/indiacityblog.com\/fashion\/bella-casa-aims-to-expand-manufacturing-facility-this-year-with-a-new-production-plant-5567\/","title":{"rendered":"Bella Casa aims to expand manufacturing facility this year with a new production plant"},"content":{"rendered":"

April 12<\/strong>: Retail and fashion business Bella Casa recently opened about their plans to invest Rs. 65 crore dedicated for its expansion in 2021 and also aims at opening a third production plant to increase its manufacturing capacity.<\/p>\n

Since the time they launched their second manufacturing facility in Jaipur, the brand has expanded its annual production from 6 million units to 12 million units.<\/p>\n

Now, the brand wishes to further expand its production facility in the fashion and lifestyle segments, under which, they will open a third factory will not only give the brand a production boost but will also create employment opportunities for as many as 1,000 people in the area.<\/p>\n

Also read: Jaipur-based brand Bella Casa brings Shraddha Kapoor on board as brand ambassador<\/a><\/strong><\/p>\n

Saurav Gupta, the CEO of Bella Casa, in a press release, quoted, \u201cWe have been consistent with our CAPEX for the last 10 years.\u201d<\/p>\n

Further, he added, \u201cEven this year when Covid struck, we are grateful to be expanding the capacity and taking the total capacity to one million units\/ month (from 500,000 units\/month in FY20). While adding the production capacity, we are equally optimistic with our distribution and are now taking our brand to 400+ districts from 300+ districts at present.\u201d<\/p>\n

According to Gupta, the business is currently, \u201cin the process of executing many innovative marketing plans for the growth of the brand.\u201d<\/p>\n

Recently, the brand has recently onboarded the Bollywood celebrity, Shraddha Kapoor, as brand ambassador.<\/p>\n","protected":false},"excerpt":{"rendered":"

April 12: Retail and fashion business Bella Casa recently opened about their plans to invest Rs. 65 crore dedicated for<\/p>\n","protected":false},"author":17,"featured_media":5521,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[3],"tags":[7696,7742,7743,7695],"yst_prominent_words":[2189,1038,3389,104,1091,1307,1120,1074,2138,175,5486],"amp_enabled":true,"_links":{"self":[{"href":"https:\/\/indiacityblog.com\/wp-json\/wp\/v2\/posts\/5567"}],"collection":[{"href":"https:\/\/indiacityblog.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/indiacityblog.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/indiacityblog.com\/wp-json\/wp\/v2\/users\/17"}],"replies":[{"embeddable":true,"href":"https:\/\/indiacityblog.com\/wp-json\/wp\/v2\/comments?post=5567"}],"version-history":[{"count":0,"href":"https:\/\/indiacityblog.com\/wp-json\/wp\/v2\/posts\/5567\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/indiacityblog.com\/wp-json\/wp\/v2\/media\/5521"}],"wp:attachment":[{"href":"https:\/\/indiacityblog.com\/wp-json\/wp\/v2\/media?parent=5567"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/indiacityblog.com\/wp-json\/wp\/v2\/categories?post=5567"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/indiacityblog.com\/wp-json\/wp\/v2\/tags?post=5567"},{"taxonomy":"yst_prominent_words","embeddable":true,"href":"https:\/\/indiacityblog.com\/wp-json\/wp\/v2\/yst_prominent_words?post=5567"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}