ABFRL partners with designer Tarun Tahiliani to launch men\u2019s ethnic wear brand<\/a><\/strong><\/p>\nJenjum Gadi’s effortless collection retails from multi-brand e-commerce platforms such as Tata Cliq Luxury and Carma Online.<\/p>\n
Expressing the excitement over the new collection, Gadi was quoted as saying to a leading daily, \u201cI only do menswear but this March I am coming out with my first-ever capsule collection of patchwork sarees. I have used kala cotton and kept it extremely minimalistic\u2013 close to my design aesthetic. I have even designed a line of kaftans that will be available only in Taj Rishikesh. The market is still slow, so I am only releasing capsule collections and experimenting with smaller, targeted collections.\u201d<\/p>\n
Further, Gadi expressed, \u201cI really want to work with the loin looms of the Northeast and promote it in a big way. While on other looms you can weave nine to 15 metres at one go, here you can\u2019t go more than one to two meters. Whatever you make will have a joint and the design has to be minimal waste. Also, most people have started using acrylics but I want to work with cotton.\u201d<\/p>\n","protected":false},"excerpt":{"rendered":"
March 10: Jenjum Gadi, a specialist in the menswear range will now launch his first capsule collection of patchwork women’s<\/p>\n","protected":false},"author":17,"featured_media":5384,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[3],"tags":[7563,7565,7568,7567,7566,7564],"yst_prominent_words":[103,2137,5394,220,145,3440,1240,172],"amp_enabled":true,"_links":{"self":[{"href":"https:\/\/indiacityblog.com\/wp-json\/wp\/v2\/posts\/5383"}],"collection":[{"href":"https:\/\/indiacityblog.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/indiacityblog.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/indiacityblog.com\/wp-json\/wp\/v2\/users\/17"}],"replies":[{"embeddable":true,"href":"https:\/\/indiacityblog.com\/wp-json\/wp\/v2\/comments?post=5383"}],"version-history":[{"count":0,"href":"https:\/\/indiacityblog.com\/wp-json\/wp\/v2\/posts\/5383\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/indiacityblog.com\/wp-json\/wp\/v2\/media\/5384"}],"wp:attachment":[{"href":"https:\/\/indiacityblog.com\/wp-json\/wp\/v2\/media?parent=5383"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/indiacityblog.com\/wp-json\/wp\/v2\/categories?post=5383"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/indiacityblog.com\/wp-json\/wp\/v2\/tags?post=5383"},{"taxonomy":"yst_prominent_words","embeddable":true,"href":"https:\/\/indiacityblog.com\/wp-json\/wp\/v2\/yst_prominent_words?post=5383"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}