{"id":1523,"date":"2020-04-15T12:24:57","date_gmt":"2020-04-15T06:54:57","guid":{"rendered":"http:\/\/172.105.37.82\/?p=1523"},"modified":"2020-04-15T12:24:57","modified_gmt":"2020-04-15T06:54:57","slug":"rihanna-working-on-launching-own-skincare-brand-fenty","status":"publish","type":"post","link":"https:\/\/indiacityblog.com\/retail\/rihanna-working-on-launching-own-skincare-brand-fenty-1523\/","title":{"rendered":"Rihanna working on launching own skincare brand Fenty"},"content":{"rendered":"\r\n
Rihanna, the iconic singer is all set to add one more feather to her ever so glorious cap by launching her skincare line soon.<\/em> Rihanna is not just a celebrated singer but has evolved into a successful businesswoman. From beauty, lingerie to luxury, she has done it all without a fail. Her beauty line Fenty Beauty<\/strong> launched 3 years ago in 2017 has witnessed an enormous success. Apart from the global beauty market which is valued at $532 billion, Rihanna\u2019s values and her unique approach to do business contribute tremendously to the success of the brand equally.<\/p>\r\n The brand happened to earn $600 million<\/strong> in its first year of commencement and grew to become a rage among the customers. The growing popularity of the brand caught the attention of LVMH,<\/strong> the conglomerate the owns some of the affluent luxury houses like Dior, Louis Vuitton, Givenchy, etc. which now has a 50% stake<\/strong> in the company.<\/p>\r\n
The singer turned entrepreneur<\/strong> has officially announced in the May 2020 issue of British Vogue<\/strong> that the new product line under her brand Fenty is set to make its debut soon. “Skincare, it\u2019s the truth. It either works or it doesn\u2019t,” she told the magazine. The range is said to include products that will cover medicated and non-medicated skin care, soap, body care, and personal care products and related accessories such as kits, tools, and applicators. The brand\u2019s patent was filed in March 2019 at the United States Patent and Trademark Office. However, the date of the release has not been revealed yet.<\/p>\r\n