ICB » Retail » Cantabil focuses on tier II & III cities in expansion plans

Cantabil focuses on tier II & III cities in expansion plans

Cantabil Retail the clothing and apparel brand is set to expand its store count up to 400 by 2020. The apparel brand will invest around INR 25 crore to expand its market into tier II and III cities.

As of now Cantabil operates in 16 states across India via 290 Stores. Another 110 stores will be added pan India by 2020. After having reported revenue of 290 crore in year 2018-19 the brand expects it to grow to a 400 crore after expansion.

 

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Many brands have set their eyes on the smaller parts of the country as people have more purchasing power in those areas. In an official statement Cantabil Retail’s India Director Deepak Bansal said “There is a significant increase in awareness about the fashion trend amongst the people in smaller towns and cities, and hence we see immense potential in tier-II, III markets for our expansion.”

The brand is targeting smaller cities in Gujrat, Maharashtra, Madhya Pradesh, Uttar Pradesh, Bihar, West Bengal, and some North Easter states.

ShrishtyM

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