India is known for its culture and traditions and beautiful landscapes and technology and movies and values, but mostly for its food. What binds India together into one nation is food. Fight me but that’s one hundred percent true and accurate. People all around the country are bonding over food and I don’t see why not. Food has brought together cultures, people, countries and emotions. There are various food magazines in India that promote food and recipes and reach a target audience of about one million people. Here is a list of top ten food magazines in India:
Launched in 2000, this magazine is the very first ever magazine it its genre. This magazine puts the diverse range of Indian regional food on the world culinary map.
Ambrosia is known as the wine and spirit industry and trade. The magazine is out there from the past eighteen years.
Bakery Review is a food magazine which focuses primarily on baking and the recipes related to it.
FOOD LOVERS MAGAZINE
Food Lovers magazine is a home cooking magazine with several recipes that you can try at home.
FOOD AND NIGHTLIFE MAGAZINE
This magazine was launched in 2009. It covers food and nightlife including page 3 parties, events, clubs and restaurants.
Indian Dairyman is the magazine that puts to words the Indian Dairy Industry and talks about cattle breeding, nutrition and animal health.
Caldron is a food and beverage magazine in India which is also a hospitality and lifestyle magazine according to the editors.
FOOD MARKETING AND TECHNOLOGY MAGAZINE
Food Marketing and Technology magazine is in fact an international magazine that covers all aspects of food.
Sommelier Magazine is an Indian Wine Magazine which covers the lives revolving around wine.
FOOD SERVICE MAGAZINE
Food Service Magazine covers food industry trends, news, researches and everything else you would want to know about.
Eat a thali & win a Bullet bike; Win A Bullet Bike contest by Shivraj Hotel, Pune
27 January: Indians love gifts but what’s when you come to know that you might win a Bullet bike in a contest? A restaurant in Pune has introduced an offer to attract consumers. The restaurant named Shivraj Hotel residing in the Vadgaon Maval area is giving an opportunity to the people to win a Bullet bike by participating in a contest. All you need to do is eat a thali. Sounds easy?
Well, the Win A Bullet Bike contest for those who manage to eat a massive Bullet thali within just 60 minutes. Amid the worldwide crisis of economic losses, the restaurant is reaching places with its unique concept. However as suggested by the reports, the participants have to finish a non-veg thali, so the vegetarians can only watch and have fun.
The winners will be able to win a Royal Enfield Bullet worth of Rs. 1.65 lakh. Reportedly, the thali costs Rs. 2,500, contains around 12 dishes including fried Surmai, chicken tandoori, pomfret fried fish, dry mutton, chicken masala, grey mutton, and kolumbi (prawn) biryani.
This was not the first time that Shivraj Hotel organised such contest. Previously, the hotel also set up a contest where 4 participants had to finish an 8 kg Ravan thali within 60 minutes with an award of Rs. 5,000 cash.
Shivraj Hotel took to Instagram to share the picture of their massive thali. Have a look at the thali post here.
FMCG brands should find a new way to work, say experts
Big grocery retailers like Amazon and Big Basket are trying to cash on their own private label brands, as customers look for cheaper options due to the advent of economic crisis.
FMCG brands, which used to rely on the traditional modes of selling through their supply chain partners, should now find new trajectories to sell to the consumer. This statement comes as the brand’s usual partners struggle to create demand in the market amid the coronavirus crisis. According to Deepak Shahdadpuri, managing director of investment firm DSG Consumer Partners, food retailers should now follow a direct-to-consumer approach.
Big grocery retailers like Amazon and Big Basket are trying to cash on their own private label brands, as customers look for cheaper options due to the advent of economic crisis. Therefore, new, smaller retailers will have to pave way for themselves to reach out to the customers. “The likes of BigBasket are going full hog on private labels, across categories. This is the perfect time to push for private labels, because again the data tells you that people aren’t buying goods, primarily because of access, which has a very, very big part to play at this stage in the cycle,” said Shahdadpuri, one of the leading consumer-focused investors in the Indian startup ecosystem.
Alerted by this, yogurt brand Epigamia and cold-press juice maker Raw Pressery, under the DSG Consumer Partner’s portfolio, starting selling the products on their official websites.
“The big online retailers were not being able to service their clients. We don’t want to compete with the likes of Flipkart or Big-Basket, who also sell our products. But at this stage, they themselves have an issue fulfilling orders. No one’s getting upset. If you’re a brand, you must consider it,” Shahdadpuri said.
Ranveer Brar is helping Street food vendors through his million followers
The celebrity chef Ranveer Brar has just recently hit 1 million followers on Instagram and is using this opportunity to mark the beginning of his new project. The project is to help street-food sellers all over the country to restart their business in the post-pandemic world. The project is in association with the National Association of Street Vendors of India or also known as Nasvi.
Brar says that he intends to celebrate both of these milestones by taking up a new cause — one that includes returning to society. To this end, Ranveer will use his global status on social media to raise awareness and funds for these pan-India training modules, some of which he will also conduct directly through Zoom. The intention is to inspire more vendors to come forward for the preparation, on completion of which they are offered a chance for a proper business footing via an FSSAI certificate + a starter kit consisting of an apron, a pair of gloves, a sanitizer and a mask. Brar also wants to enable clients to share self-curated, sanitization kits through # MakingMillionCount.
Brar also wants to encourage patrons to share self-curated sanitization kits with their favourite roadside suppliers through # MakingMillionCount to encourage and inspire them back to work.
Brar, a boy from Lucknow, has a long association with the street food community for which the city is renowned. “You crave street food when you are young. Perhaps far later can you learn to love home-cooking, “he says.” Food on the street is near to my heart because of the legacies, magic and stories we get with every bite. He is partial to Varanasi’s chaat and Kachori, Lucknow’s tundey kababs or even Old Delhi’s famous chole bhature.
By starting this program, he is helping such small vendors to stand up on their own. Many customers are now not interested in visiting these street shops anymore, by providing proper sanitation equipment it will jump-start their business.
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