April 02: Spanish fashion brand Mango and its franchise partner Myntra has recently announced its collaboration with Bollywood actor Vaani Kapoor. This development made her the first Indian ambassador of the Spanish brand.
The first campaign of the actor with the brand will be for their spring-summer collection that aims to strengthen its position in the massively evolving fashion market in India.
Sharing her take over the association between her and the Spanish brand, Actor Vaani Kapoor quoted, “I am excited to be associated with Mango as their first brand ambassador in the country. Fashion to me is a way of expressing yourself and exploring your individuality. I am happy to be a part of the brand’s endeavour to strike a chord with customers from every pocket in the country.”
Further over the development, Vishal Anand, Senior Director, Myntra said, “As Mango India’s franchise partner, we are delighted to announce the brand’s association with Vaani, a very talented actor and a style icon herself. Her persona is a reflection of the attributes of the brand Mango, making her the perfect choice to connect with fashion-forward consumers, across the country.”
He also said, “We aim to strengthen our position in the evolving fashion space and attract new consumers, and we are confident that Mango’s association with Vaani is going to drive this goal very effectively. The new spring-summer-21 campaign is set to enamour the audience, where Vaani brings the new collection to life, with a dash of elegance and sophistication.”