February 20: Unlike every year, the much awaited London Fashion Week began earlier on Friday on a virtual format keeping in view the coronavirus pandemic situation.
Concluding on Tuesday, this fashion show will witness 94 designers who have participated in the show who will be broadcasting the video highlights of their collection showcasing the menswear, womenswear or mixed fashions during the event. To mention, this event is now gender-neutral. More than 40,000 people marked their presence by witnessing the innovative show.
Several brands like Victoria Beckham shunned the event, however, some others like Burberry embraced this online avatar to its best. This year’s fashion week witnessed the absence of many global celebrities, but at the same time designers such as Molly Goddard from Britain, Bora Aksu from Turkey, and Simone Rocha from Ireland will be streaming their superb collection over the London Fashion Week website.
Also read: Paris Couture Week witnesses Schiaparelli’s 2021 jewellery collection
British brand Burberry, will represent theit menswear collection from their Autumn or Winter collection for the year 2021. This collection is designed by Italian director Riccardo Tisci. Burberry is a brand famous for its tailored trenchcoats.
Other than this in September, the brand had also presented its Spring/Summer 2021 collection in a film set, that too, in middle of the forest as it was broadcasted live on Twitch.
Twitch is a streaming platform that has gone insanely popular during covid times. It has grown in terms of popularity, broadcasting live video gameplay and offering the possibility of live commentary.
