December 11: Iconic fashion brand Burberry recently announced their plan to begin donating leftover fabric the fashion students in the United Kingdom. To practice sustainable fashion, this step would be introduced as part of their ‘commitment to supporting creative communities’ ensuring that no cloth piece goes unused.
The new ReBurberry Fabric program is in partnership with the British Fashion Council. Other than this, fashion journalist Charlie Porter and critic Sarah Mower has been supporting the company. BFC quoted that they along with the fashion house would be working to create a process of donating the materials so that other bands can follow suit.
Further, BFC explained, “The BFC, through its Institute of Positive Fashion and Colleges Council, will oversee the logistics of the fabric donations, with shipments going to students throughout the UK.”
Sharing his excitement over the initiative, Pam Batty, Burberry’s vice president of Corporate Responsibility said, “We are delighted to partner with the British Fashion Council to launch ReBurberry Fabric, as we continue to ensure we are meaningfully supporting the next generation of diverse voices across the country. Providing resources for these communities in a sustainable way will enable them to bring their creativity to life, and continue through their programs with the tools they need. We look forward to seeing how donations can positively impact these academic institutions and students, and hope this is the beginning of a wider industry initiative to support these communities, now and in the future.”
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